No longer are stores to be stores and the experiences found within be crafted without influence of digital channels.
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Last week, we hosted a Lunch & Learn on the history of the maker movement. This session gave folks an introduction into the world of Making and the wonderful group of artists, hackers, designers, engineers, tinkerers, etc., who design, build, produce, and share their projects with the world.
Yesterday I had the opportunity to attend and speak at a NYC Media Lab event, as well as attend a “field trip” tour of a couple of AR/VR labs at local universities.
Over the past few months, with growing hype about augmented and virtual reality, we hear constant questions about which is better.
At a recent Samsung event, the mobile phone maker announced a larger commitment to pushing VR with a $99 version of their Gear VR headset.
Razorfish, in collaboration with Adobe, showcased Razorshop, a leading-edge transformational storefront experience, to yet another international audience in Cologne, Germany.
At Siggraph this year I was lucky enough to try out many emerging forms of immersive media. Everything from dome projections (think planetariums) to Head Mounted Displays (HMDs) to holograms made from laser beams (for real) was on display.
Together, Razorfish and Adobe have embarked on a journey to transform the in-store customer experience through digital technology.
This past week at Microsoft’s Build 2015 conference Microsoft gave developers a first look at HoloLens through a series of invitation-only sessions.
After the successful unveiling at The Adobe Summit in Salt Lake City, Razorshop heads over to London, England to support the EAMA Summit
At Adobe Summit on March 12 in Salt Lake City, Razorfish and Adobe demonstrated a physical storefront experience that seamlessly connects the customer journey across all touch points and empowers retailers to sell more intelligently.
In the Razorfish Emerging Experiences labs, we’ve been prototyping next generation retail experiences that can identify and track consumers with the goal of offering timely and relevant information.
As passengers of San Francisco International Airport (SFO) walk into the newly renovated Terminal 3E they are greeted by a 16-foot wide glowing data visualization that hovers above six multi-touch screens, the Flight Deck.
While Flight Deck is best experienced in person, you can get a quick fly-through of the experience right now.
First London, then Beijing and now Berlin: Audi City has transformed the dealership experience in ways never before seen.
The assignment was, well, not so simple. Design and build a fully immersive, best in class, innovative future travel experience for passengers bustling through one of the busiest and fastest growing airports in the country — San Francisco International.
Built inside a uniquely portable container, RZRShop creates big moments inside a smaller, more nimble retail footprint.
Our team is prepping for next week’s National Retail Federation annual convention and expo. Stay Tuned!
I’ve had a little less than a week to play with the new Kinect for Windows v2 so far, thanks to the developer preview program and the Kinect MVP program.